GOOGLE OPTIMIZE IMAGES HOW TO
GOOGLE OPTIMIZE IMAGES CRACKED

If you want to improve your ranks in search engines and give your users an all-around better experience, you need to do everything you can to minimize the load time of your site.

For the past several years, site load time has been a significant Google ranking factor-meaning sites with faster load times rank higher than sites with slower ones. Site load time wasn’t always a big deal, but Google has made their mission clear: they want the best possible online experience for its users, and that means favoring sites that maximize user experience.

GOOGLE OPTIMIZE IMAGES HOW TO

How to Optimize Your Images for Load Speed Otherwise, your images will be harder to find, which could negate the effectiveness of your other strategies. Google peruses your sitemap to learn how your site is laid out and to discover new content on your site, so make sure it is updated regularly. Adding Images to Your XML SitemapĪs a final tactic, be sure to include all your images in your XML sitemap. For example, if you’re using that hamburger picture from earlier, titling it “Delicious looking hamburger” is much more appropriate than “Broken ukulele.” This title will clue Google in to the image’s content, and will help it appear in more relevant searches. In addition to an alt tag, you’ll want to make sure your image is titled appropriately. Just be sure that your description is appropriate to the actual image content.Īn example of image alt text using WordPress as a CMS. To add alt text, add alt=”example text here” to your image’s tag, where “example text here” stands in for your keyword-optimized description.

GOOGLE OPTIMIZE IMAGES CRACKED

Various Google updates have seriously cracked down on the overuse of keywords, including one or two keywords in your alt text can still help you rank for target queries. While image captions won’t necessarily help your images rank higher in a search, they will help users understand why you’ve chosen specific images for your posts, which leads to an overall better user experience. Image CaptionsĪs an added measure, it’s a good idea to include captions with your images. This will keep users on your page for longer, which can improve your authority. Your images should be appropriate to the content they’re intended for, and if possible, they should be original. It isn’t enough to pair a picture of a hamburger with an article about cat behavior simply because you “needed” an image. Next, you’ll have to make sure your images are appropriate for your content. Without images, your site will appear bland, and people will be less willing to read your content or stick around. That doesn’t mean stuffing images into every nook and cranny of your website, but it does mean having at least one significant image for every major post on your blog. Your first step is to include images wherever you can. While Image search gets less attention than Google’s traditional search function, it can be a source of significant organic traffic, but your blog posts with embedded and properly optimized images can help your content to rocket to the top of the SERPs. Optimizing your images with the appropriate meta data is important not only for Google Image search, but it will also ensure your blog posts themselves will be properly optimized. If you have better images, you’ll have lower bounce rates, and lower bounce rates means you’ll enjoy a higher authority. While the experience of your users is qualitative, and does not directly influence your search rankings, Google does take user behavior into consideration. Your first goal is to optimize your images to maximize user experience. But images often times can be produced very easily and for very low cost when website owners and contributors can provide digital photos, proprietary artwork, graphs and other designs that illustrate information, entertain people and offer unique ways to demonstrate how something works or has an impact within a particular context. Images are much easier to produce than video, although video has become easier to provide in recent years with webcams and handheld cameras. Image searches account for more than 1/4 of all online search. When a popular photograph or other image is shared on social media channels, Google, Bing and other search engines will rate the originating website much more highly and boost its rankings on search engine and keyword results. Whether it is a photograph, artwork, graphic design or some sort of chart or graph, an image can provide a great deal of information and greatly enhance the user experience. Just as video can add to the user experience, so can images. How to Drive Traffic With Google Images.How to Optimize Your Images for Load Speed.

Google optimize images